About novabuild Pte Ltd novabuild Pte Ltd is a Singapore-registered company specialising in premium residential renovation and building materials. novabuild brings proven high-net-worth client service expertise, established business process systems, and a global premium materials supply chain to the Singapore market. Role Overview This is a core leadership role with full ownership of business development, operational build-out, and team formation in the Singapore market. The ideal candidate will have a strong background spanning business operations, project delivery, digital marketing, combined with hands-on experience in the premium residential renovation sector. This role reports directly to the Group Board of Directors. Key Responsibilities - Oversee the full operational chain from market development, client acquisition, design coordination, budget management, project delivery, procurement, to after-sales service. Build and manage cross-functional teams spanning design, engineering, procurement, finance, and customer service. - Establish a cross-border procurement system between China and Singapore, covering supplier qualification, logistics and customs clearance, material standard alignment, and cost optimisation. - Develop and execute a multi-channel digital marketing strategy for the Singapore market, covering Google Ads, Meta, TikTok, and social media platforms targeting the Chinese-speaking community. - Maintain and enhance the company's internal business management systems using AI-assisted development tools, covering CRM, project management, engineering control, procurement, and finance modules. - Establish craftsmanship standards, site management framework, and quality acceptance processes to ensure international premium renovation quality from day one. - Personally oversee key client relationships and project supervision during the market entry phase, ensuring delivery standards meet the expectations of premium homeowners. - Take full ownership of the Si