Media Specialist, Digital Performance

Sports Experts

Laval, Quebec, Canada
Not specified; not specified; comprehensive benefi...
Sem, social, and display campaign management
Google analytics 4 and tag manager expertise
Dv360 and meta platform configuration
This role involves leading digital performance strategies across Sports Experts, Atmosphere, and Trio Hockey banners to drive measurable growth

Job Summary

  • This role involves leading digital performance strategies across Sports Experts, Atmosphere, and Trio Hockey banners to drive measurable growth.
  • Candidates will collaborate with agency partners to optimize campaigns while ensuring strict budget discipline and accurate KPI tracking.
  • The position offers comprehensive benefits, retirement programs, continuing education opportunities, and career growth within the Canadian Tire family.

Matching Summary

Match Score: 75

This role involves leading digital performance strategies across Sports Experts, Atmosphere, and Trio Hockey banners to drive measurable growth.

Salary

Not specified; Not specified; Comprehensive benefits and retirement programs included

Skills & Requirements

Must-have

  • SEM, Social, and Display campaign management
  • Google Analytics 4 and Tag Manager expertise
  • DV360 and Meta platform configuration
  • Affiliate program leadership and optimization
  • Budget management and KPI tracking

Nice-to-have

  • HTML knowledge for technical configurations
  • Prior retail industry experience
  • Bilingual French and English proficiency
  • Curiosity for emerging digital platforms
  • Strong analytical and communication skills

Key Requirements

  • Bachelor's degree in marketing or related field
  • Minimum 3 years of digital media experience
  • Bilingual (French and English) required

Work Rights

Not specified

Tailored Resume

Cover Letter