Senior Director Shopper Marketing

Haleon

Warren, NJ, USA
Base: $228,512 - $285,640 usd; bonus/equity: bonus...
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Omnichannel shopper experiences
Shopper marketing strategy
Retail media integration
** Haleon is seeking a Senior Director of Shopper Marketing to lead their shopper strategy and activation across various retail channels. The ideal candidate will have over 12 years of experience in shopper or customer marketing within the CPG or consumer health sectors, demonstrating strong leadership and analytical skills. **

Job Summary

  • The Senior Director, Shopper Marketing is responsible for leading Haleon’s end-to-end shopper strategy and activation agenda across all retail customers and channels.
  • This role connects brand strategy, commercial priorities, and retail execution to create seamless omnichannel shopper experiences that drive conversion and category growth.
  • Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program.

Matching Summary

Match Score: 75

** Haleon is seeking a Senior Director of Shopper Marketing to lead their shopper strategy and activation across various retail channels. The ideal candidate will have over 12 years of experience in shopper or customer marketing within the CPG or consumer health sectors, demonstrating strong leadership and analytical skills. **

Salary

Base: $228,512 - $285,640 USD; Bonus/Equity: bonus; Benefits: comprehensive benefits program

Skills & Requirements

Must-have

  • Omnichannel shopper experiences
  • Shopper marketing strategy
  • Retail media integration
  • Performance measurement and optimization
  • Cross-functional partnership

Nice-to-have

  • Agile, performance-focused culture
  • Deep human understanding
  • Trusted science
  • Win as One strategy

Key Requirements

  • 12+ years experience in Shopper Marketing, Customer Marketing, Omnichannel Marketing, or Retail Media
  • Proven leadership delivering omnichannel programs
  • Deep experience partnering with Sales and retail customers
  • Strong analytical and financial acumen
  • Experience leading agencies and managing budgets

Work Rights

Not specified

Tailored Resume

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